OceanXperience Case Study

OceanX

New York, NY, USA

Supporting Partners:

National Geographic Society

Washington, DC, USA

Arizona Science Center

Phoenix, AZ, USA

Project Type:

Traveling Exhibition

Services:

Development & Design:

Content & Narrative Development, Multimedia Design & Interactive Development, Conceptual Design & Exhibition Renders, Script & Label Writing, Schematic & Full-Detail Designs, Branding & Graphic Design

Production & Fabrication:

Exhibition & Interactive Fabrication, Media & Multimedia Production, Artifact Acquisition & Management, Custom Crate Design & Production, A/V Planning, Procurement & Installation, Construction Drawings, Exhibition Tour Documentation

Consultation & Licensing:

Museum Partnership Development, Sales & Marketing, Client Management & Venue Booking, Financial Modeling & Budget Forecasting, Merchandise & Sponsorships, Intellectual Property & Brand Management, Contract Negotiation, Market Analysis & Strategic Planning, Exhibition Evaluation & Feedback

Tour Management & Operations:

Tour Preparation & Venue Coordination, Project Management, Freight & Logistics, Installation & Deinstallation Management, Host Kits, Floor Planning, On-site Staff Training & Technical Support

Overview:

OceanXperience is a groundbreaking traveling exhibition developed by Flying Fish in partnership with the ocean exploration initiative OceanX. This immersive experience takes visitors aboard OceanXplorer, the most advanced research and filmmaking vessel in the world. The exhibition combines interactive storytelling, cutting-edge technology, and real oceanic research to explore the mysteries of the deep and inspire action for ocean conservation.

Scope:

Development & Design:

Flying Fish led the design process from concept to execution, creating an immersive environment that mirrors the OceanXplorer experience and captivates visitors. Detailed conceptual designs and schematic layouts were crafted to maximize storytelling and engagement, allowing visitors to navigate recreated spaces like Mission Control and the Sub Hangar. Innovative RFID-enabled technology personalizes each journey, enabling visitors to choose a mission and role aboard OceanXplorer. Hands-on STEM activities immerse them in the science of deep-sea exploration, providing insight into real-world research techniques and the importance of marine conservation. Flying Fish developed a compelling narrative, supported by thoughtfully crafted scripts and labels, to seamlessly blend educational content with engaging storytelling. This approach fosters emotional connections to the ocean’s mysteries and challenges, ensuring visitors leave with a deeper understanding of marine ecosystems and the urgency of conservation efforts.

Production & Fabrication:

Flying Fish meticulously produced every element of the OceanXperience exhibition, bringing the OceanXplorer’s iconic environments to life with highly detailed recreations of spaces like the Wet and Dry Labs and the Bridge. A full-scale Triton deep-sea submersible replica and realistic props offer visitors an authentic, hands-on exploration experience. Flying Fish developed dynamic multimedia elements to enhance the immersive atmosphere, including projection mapping, custom lighting, and soundscapes, creating a sensory-rich environment. The exhibition culminates in a 360-degree cinematic finale featuring breathtaking footage from OceanX’s deep-sea research missions, leaving visitors inspired by the ocean’s mysteries. Advanced audiovisual systems, including interactive displays and immersive projection technology, were seamlessly integrated to ensure an engaging visitor experience. These cutting-edge systems bring OceanX’s groundbreaking scientific work to life, offering educational insights and emotional connections to marine exploration.

Consultation & Licensing:

Flying Fish provides comprehensive consultation to maximize the reach and impact of OceanXperience. Flying Fish ensures the exhibition reaches premier cultural institutions worldwide by developing strategic museum partnerships and managing venue bookings. Our targeted sales and marketing strategies drive attendance and visibility while detailed financial modeling and budget forecasting ensure sustainability. We manage intellectual property and brand compliance, secure merchandise opportunities and sponsorships, and oversee contract negotiations to maintain the integrity and profitability of the exhibition. Ongoing market analysis, strategic planning, and exhibition evaluation ensure continuous improvement and success throughout the tour.

Tour Management & Operations:

Flying Fish manages every aspect of OceanXperience’s global tour, ensuring efficient operations and outstanding visitor experiences. From tour preparation and venue coordination to freight, logistics, and installation management, Flying Fish handles all operational details with expertise. Our teams oversee floor planning, installation, and deinstallation, supported by comprehensive host kits customized for each venue. On-site staff training and 24/7 technical support guarantee the smooth operation of interactive elements, ensuring a consistently engaging and high-quality visitor experience at every location.

Impact:

OceanXperience represents a masterful blend of immersive technology and impactful storytelling. It engages audiences in the ocean’s wonders while raising critical awareness about marine conservation. By leveraging interactive environments and sensory-rich experiences, the exhibition inspires visitors to take action to protect the world’s oceans.

Global Reach:

As a touring international exhibition, OceanXperience expands public awareness of ocean science and conservation, reaching diverse audiences across cultural and geographic boundaries. By bringing deep-sea exploration to life, the exhibition fosters a global dialogue on the importance of preserving marine ecosystems.

Educational Influence:

Combining STEM-based activities with interactive storytelling, the exhibition delivers a compelling educational experience. Visitors learn about the science of ocean exploration, the critical role of marine ecosystems, and the urgent need for conservation, leaving them with a deeper understanding of their role in protecting the oceans.

Emotional Engagement:

With its immersive environments and dynamic design, OceanXperience builds a lasting emotional connection between visitors and the mysteries of the deep sea. Interactive storytelling, hands-on activities, and cinematic elements inspire audiences with the beauty and fragility of the marine world.

Revenue & Visibility:

By promoting OceanX’s groundbreaking work, the exhibition enhances the organization’s mission and provides a sustainable revenue stream for host venues. High attendance and engagement levels strengthen the exhibition’s impact while boosting the visibility and reputation of its partners.

Flying Fish’s expertise in exhibition design, interactive development, and tour management transformed OceanXperience into a world-class traveling exhibition. By integrating advanced technology, immersive storytelling, and hands-on learning, Flying Fish created an unforgettable experience connecting audiences to the wonders of ocean exploration. OceanXperience sets a new benchmark for impactful, large-scale exhibitions that educate, inspire, and leave a lasting impression on visitors worldwide while championing the urgent cause of ocean conservation.

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