Art of the Airport Tower Case Study

Smithsonian National Air and Space Museum

Washington, DC, USA

Project Type:

Traveling Exhibition

Services:

Consultation & Licensing:

Partnership Development, Sales & Marketing, Client Management & Venue Booking, Financial Modeling & Budget Forecasting, Merchandise & Sponsorships, IP & Brand Management, Contract Negotiation

Tour Management & Operations:

Tour Prep & Venue Coordination, Project Management, Freight & Logistics, Installation & Deinstallation Management, Host Kits, Floor Planning

Overview:

Art of the Airport Tower is a visually stunning traveling exhibition developed by the Smithsonian National Air and Space Museum that explores the design and cultural significance of air traffic control towers worldwide. Showcasing the architectural beauty of these essential aviation structures through striking photography, the exhibition offers visitors a unique perspective on the intersection of art, engineering, and flight. Flying Fish was selected as the international tour partner, delivering expert consultation and comprehensive tour management to ensure smooth transitions between venues while maximizing the exhibition’s reach and impact.

Scope:

Flying Fish brings Art of the Airport Tower to audiences worldwide by managing its tour logistics and institutional partnerships:

Consultation & Licensing:

Our team developed and executed a targeted sales and marketing strategy, securing host venues and driving visibility for the exhibition. Contract negotiation and intellectual property management safeguarded the exhibition’s integrity while streamlining agreements with host institutions.

Tour Management & Operations:

Flying Fish oversees every aspect of the exhibition tour, from venue coordination and logistical planning to on-site installation and deinstallation. Our project management team handles freight and transportation, ensuring safe and efficient movements between venues. Host kits and staff training provide venues with the tools needed to deliver a high-quality visitor experience while strategic floor planning optimizes layouts for each space.

Impact:

Expanding Global Reach:

By securing host venues, Art of the Airport Tower successfully introduced aviation enthusiasts and the general public to airport towers' artistic and technological marvels. The exhibition’s diverse venues broadened its audience and enhanced institutional programming.

Seamless Tour Execution:

Flying Fish’s comprehensive tour management services ensures the exhibition’s success across multiple locations. By handling logistics, training, and installation support, we provide a streamlined experience for host venues while maintaining the exhibition’s integrity and impact.

Flying Fish’s expertise in consultation, licensing, and tour operations helps Art of the Airport Tower take flight as a compelling, world-class traveling exhibition. Through meticulous planning, strategic partnerships, and flawless execution, we enable the Smithsonian National Air and Space Museum to share this extraordinary photographic journey with audiences across the globe.

Gallery:

OperationsLicensingTour ManagementTraveling Exhibition